Sports Illustrated announced Tuesday that fans voted the University of Wisconsin-Madison’s “Jump Around” as the greatest in the nation, following a season-long campaign to find the best gameday tradition in college football.
UW-Madison students and fans alike have celebrated the Badgers by “jumping around” before the fourth quarter of every home football game since a 1998 game against Purdue.
“Jump Around” beat out traditions from college football powerhouses including the University of Southern California, Ohio State University and the University of Notre Dame. These traditions range from riding a horse onto the field to touching a sign before leaving the locker room.
The campaign allowed fans to vote on the traditions in an online bracket. Participants who voted were also entered into a drawing to win a trip to visit the winning tradition, according to the magazine’s website.
Additionally, Sports Illustrated and LG Mobile conducted a mobile tour throughout the country, stopping in eight electronics stores to allow fans to vote in person.